Bronx Charter School for the Arts
Positioning design as a tool for trust, equity, and community connection
Bronx Charter School for the Arts was founded on a core belief: that exposure to the arts is essential to academic success. Located in the South Bronx, the school integrates “fearless creativity” into every part of its curriculum which empowers students to express themselves, take risks, and imagine new possibilities.
Esme Collective partnered with the school to bring greater consistency and intentionality to its visual communications. From fundraising materials to event collateral, the goal was to create work that reflected the school’s values all while building credibility with funders, parents, and the broader community.
Challenge
To design communications that not only inspire but also build trust in helping an arts driven school articulate its vision with clarity, dignity, and warmth.
